by Chuck Lasker | Apr 2, 2014 | Marketing
1. Look online. See that they won’t allow online cancellation. 2. Call the number listed for cancellation. 3. Navigate through recordings and end up with regular help desk. 4. Answer several security questions and confirm personal information. 5. State you want...
by Chuck Lasker | Aug 14, 2013 | Marketing
This is curious. I came across a video online that does all the things I’d think were wrong for an online marketing video. Does it work, does it convert, or are they actually doing it wrong? It may be they’ve hit on something that works well but is...
by Chuck Lasker | Aug 19, 2012 | Marketing
I rarely recommend things on my blog. But this is a membership I highly recommend if you use WordPress professionally. And now they’re doing a contest for free memberships. Sweet! Celebrate 100k users at WPMU DEV to enter the draw for a free annual...
by Chuck Lasker | Aug 15, 2010 | Marketing
AARP commissioned a national telephone survey of the 50+ population, including an oversample of Hispanic adults age 50 and older, to gather information on this age group’s use of social media and technology and thereby better serve all Americans age 50+ through...
by Chuck Lasker | Apr 11, 2010 | Marketing
Many people Tweet and Tweet, reaching a point where they forget their Tweets are 100% public. They forget that people search Twitter for their own names and brands. And they forget that responses are public, too. Enter Aimee Mann, an Oscar nominated singer/songwriter,...
by Chuck Lasker | Mar 9, 2010 | Marketing
Up to 10% of males have trouble navigating your site. Scary, right? It may not be true if you’re using colors with color blindness usability in mind. But most designers ignore this huge segment of the population. And color blind people notice – and vote...
